Extenda Retail

New logotype and identity

Extenda Retail provides retail and logistics software solutions.

After a merger between the companies Extenda and Visma Retail in fall of 2018 they longed for a new brand profile to reflect their innovative, bold and ambitious company. A new brand promise was developed: Inspire retailers to go further.

Our team were tasked to design a new brand logotype and a corporate identity that pushed this promise adding bold shapes and a stark palette.

Promotional video encapsulates the newly made up vision.

In 2024 Extenda Retail further developed